Thursday, November 14, 2013

Smart Websites Designed to Attract Visitors Not Search Engines



Smart Website Design Company Promotes Hummingbird Friendly Websites
Smart Website Design Company
 
With the ever extending growth of the internet, it is not difficult to find the help needed to create an eye catching website. With countless marketplaces filled with freelance website designers, it's all about doing research on the individual (or company) before investing your hard earned time and money. If they've put together a nice portfolio which shows off all of their past projects, and these projects show quality when reviewed, then it's probably safe to say that they could provide the very same quality for you and your small business custom website build.

There are a few aspects of a professional web designer that should be taken into the highest consideration, before making a definite choice about the website designer and the type of website layout you prefer. Question just how well thought out the design will be in regards to the user's experience. Will they want to come back to the website, after visiting it once? The answer to this is simple. Without including good aesthetic in the design, with the good quality content, and being easy to navigate throughout the website, the users will more than likely be reluctant to ever return. If it is not pleasing to the eye upon their initial interaction with the site, then some part of them will be turned away by it altogether.

 As mentioned above, Along with a strong theme to go along with, it's equally as important to have your website easy to navigate. If it is not user friendly for anyone who surfs the web, they may find it difficult to maneuver around the website. This will make it difficult, not only to earn but also harder to retain their business in the future, but to retain them as a customer in the first place is always key.

This is why a reputable website design company might be the best choice, rather than going for a website designer that is not as well known. That isn't to say that a freelance designer cannot achieve a well laid out business website design, but unlike a company that has been around awhile, their creativity may get ahead of them in such a way that would not happen within a professional website design company. This is due to a certain way that things are done within such an environment, which tends to be more uniform rather than a free for all. Then again, an individual website designer may or may not have more flexibility when it comes to pricing and/or the creative layout in which they can work.

It really takes a certain type of talent to combine both smart maneuverability of a website, so that even those who have never used a computer can find what they are looking for, while also making the website something enjoyable to for advanced website surfers. When looking for a professional website design company - one that you can wholeheartedly feel will represent your ambitions to the best of their ability - there are a few key things that must be present in their portfolio.

Firstly, it's preferred that not only do they have a PDF copy or document that can be sent through e-mail with clear listings of their accomplishments in their chosen field, but they also have a website set up to represent them and/or their company. The way their site is setup might just determine how their own methods work in designing a website, since it's easy to assume that their online portfolio's website will be designed by them. Their business website design can possibly reflect how yours will end up and, if their content is listed correctly, you will be able to find other sites they have worked on in the past.

Often there will be a link to their own blog or forum dedicated to their company. From here, you may be able to gather testimonials on past customers. As with many other marketable services, web designers are no exception when it comes to past customer reviews. A good review can reflect how easy the individual was to work with and how well their work was appreciated, without having to question their reputation online. There are numerous websites available to search such statistics on an individual or a website design company's works. World of mouth is also a great way to find out about quality website designers, so asking around on social media could be helpful.

Things that are not as appreciated in a portfolio include; negativity or the designer being overly aggressive about their accomplishments, a cluttered portfolio that is not spaced out properly, if the designer is not easy to get a hold of - their contact information is not readily available, and if their portfolio seems abandoned with no new updates for a long while. It can be hard to get a job if you are not keeping up to date on recent accomplishments, so allowing customers who are interested in their services as in depth of an explanation can really boost productivity. So it makes perfect sense to hire a good Website Design Company that may have connections to an SEO Advertising Company or Online Advertising Companies as well. Once the site is done and built, then increasing website traffic comes to mind. 

Smart Website Design Company Has Special Connections 

Smart Website Design Company is owned by SEOTOPFUEL LLC, which also owns Smart Internet Advertising Company. Our focus is to create a solution for your company when it comes to everything website related. We can build out any custom business website to your specifications, as well as working with you on increasing website traffic by either SEO Advertising or other forms of online advertising methods such as Paid Advertisements or Search Engine Marketing. Cheap website designs are actually free but by no means are the cheap in terms of functionality, we start our custom website designs for free when you utilize our hosting, and desires for SEO Advertising, Social Media Management, or Search Engine Marketing as a means to increase the exposure of your website. So stop looking for a good website designer, and work with the best small business website design team. We will work with you at a pace and level comfort you feel good with. Online Website Advertising Companies and the combination of a Professional website Design Team are at your fingertips, CALL 800-WEB-9515.

Tuesday, August 20, 2013

Online Website Advertising Company



You've heard it said, “There are good websites and then there are great websites. So what makes a great website design? Actually three things come to mind, Layout Format and Stimulating Content, or in other words Value Proposition and Call to Action.

Layout Format is the well-organized structure of the site that makes perfect sense of what the site is all about. Format simply means to organize the arrangement of excellent content. The copy (text) needs to flow making it easy to read so the viewer can easily follow the content. This way they will visit the site longer and may continue to frequent the site resulting in a purchase.

Structured consistency throughout neat and organized websites will keep visitors coming back; but it also just makes good business sense. A good clean and well managed website will turn visitors into customers, because when they can easily navigate through all the products and services that are readily available and easy to define this will make buying decisions an ease for interested consumers. Another good reason for a well-managed site is it allows you to set your business apart from all your competition. Formatting is aesthetic, simply put it has to be pleasing to the viewer. The site will need to illustrate a purposeful use of imagery, graphics, color tone, links and overall setup of the site.
It is important that background content blends well with all the arrangements of the copy, images, illustrations, even animation. Overall, content must be meaningful and purposeful with an obvious conclusion… conversion.

So what about internal and external links? Links are also known as external links because they take you to other pages that have related information but are still outside the original home page from which you were on. Links normally can be placed in the body of an article but only when it has a related purpose and does not cause an interruption to the website visitor. Some will include the appropriate external links in a link section usually at the end of the article; also if applicable in the appropriate info-box, Links are arguably one of the most important items in a web-page/site when trying to tie-in an authority of relevancy in a particular subject matter. Links are what navigates you off the page to related or even non-related sites.Links should be relevant to your category of industry or subject matter pertaining to the content of your website.



There are several things to consider when adding external links. Is the site still accessible to the reader? Is the site content appropriate for the article, is it informative, useful, factual, tasteful, etc.? Is the link functional for the article? An online advertising expert may be the best route when deciding to utilize internal and external hyperlinks.

This allows for a basic foundation of things to consider when designing a website. You’re not alone when you pose the question, “What is the best way to build a website”? There are plenty of informational websites which are tutorial in nature, but leave it up to you to building your own site which is not a bad idea if you really have no understanding of where to even start. Chances are you’ll need to hire an online advertising company when considering strategic content as you strive to build Brand Awareness, Product Recognition, and New Client Acquisition. An Online Advertising Agency can guide you through all the very important steps required to engage the online web visitor through your website. The experience of visiting a website should always be a favorable one if you expect to have the visitor purchase, and revisit to purchase again.

A website advertising company is usually more favorable over an individual as you should have a better chance of a more reputable and credible team of website developers designing your website. In addition as to why to choose an online advertising company, they typically will have more than just one single website developer working on your site. Another way to ensure your website will have an enhanced opportunity of professional appeal is when you’ve chosen to hire the services of an online advertising expert. In conjunction to the above an online advertising agency will take less time completing the website design than if you had just one freelance person working on it.

Website advertising companies typically employ many developers, allowing the expertise of the entire web development team. The opposite in not true with a single individual you must rely on one persons expertise which is sometimes not enough. Website advertising companies will have multiple departments to speed up the process and lighten the load, and will usually have a quality assurance team that oversees the work though the entire website building process. Should you have a disagreement, you should be able to easily work it out because their entire company’s reputation is their business. Online advertising agencies want your business, but so does an individual, however, most freelancers feel they can afford a little fallout ever so often. This does not hold true with professional website advertising companies. Website advertising companies will more than likely have many more resources readily available than an individual. Also, with online advertising agencies the level of experience is no doubt far ahead of anyone working out of their bedroom.

There are so many options involved in website development, not to mention where to go for hosting and domain registration. Considerations like these will also need to be evaluated. Exposure is the name of the game so choose wisely. When visitors land on your site you definitely want to keep them on your site to make a purchase. Also as mentioned earlier, this will also draw other companies to want to link, share, like, follow your company, and or website.

In summary, online advertising is mostly visual and since people see at a glance so it has got to be eye catching. The focal point has to be dominating enticing your website visitor to be engaged resulting with a powerful value proposition and call to action. Done any other way results in loss of a customer.


SEOTOPFUEL LLC Family of Companies focuses on Smart Internet Advertising Methods and Pure Organic SEO. Our company doesn’t just want to satisfy your needs we want to over perform to appeal to your best business desires. Visit one of our sites today at www.SmartWebsiteDesignCompany.com, www.SeoTopFuel.com or www.SmartInternetAdvertising.net and take advantage of our website design special which begins at $399.00 which is sufficient for most businesses website desires. Call now and speak to one of Smart Website Designers today, CALL 800-WEB-9515.

Friday, May 3, 2013

Smart Website Designs Attracts Attention



There are millions upon millions of websites all competing for the attention of potential clients and users.  Commercial websites should be designed to grab a user’s attention. Potential clients are going to skip past boring websites. Websites should be visually appealing. In addition, an attractive website has a user-friendly layout. It is important to know what to avoid when building an attractive website. Engaging content is also an important aspect of attracting attention to one’s website. Creativity is a wonderful thing but too much can be a problem for websites. Ultimately, one must understand how to choose a website design company.

Visually Appealing Website Design

First, websites should be visually appealing. This really goes without saying, but so many websites just aren’t visually appealing. A website must be aesthetically pleasing and visually attractive. A smart website design company can build a website that is beautiful and useful. This is especially important for custom websites. Designs should be original too.

User-Friendly Layout

The layout of a website should always be user friendly. This is incredibly important for commercial websites. Commercial and business websites need to work easily for customers and clients. The layout of a website should be relatively simple. Internet users have short attention spans. A simple and easy to navigate website is the best possible choice. Users should never have to go on a hunt to find a particular page. A savvy website design company understands the importance of usability. If a website is too complicated or busy, a user will not stick around. They just don’t have the time to try to figure out a complicated website.

When considering a user-friendly layout, designers need to understand what to avoid too. There are a number of different elements that should be avoided when building a website.

Things to Avoid

• Flash Design
• Information Overload
• Graphics Overload
• Pages that Require a Long Time to Load
• Pages that Exclude Some Users

Flash introductions may not work for all users. In addition, they can be really slow. Users don’t care how awesome a Flash introduction is, they just want to get to the website. Eliminate fancy graphics that are slow to load. It is also important to avoid overloading the page with graphics and information. This can diminish the overall look of a really attractive website. Users don’t like websites that look really busy. In addition, slow loading pages should be redesigned. Lastly, there shouldn’t be any areas or pages that exclude some users.

Smart Engaging Content

Engaging content is one of the most important elements to designing an attractive website. A great website design company understands the importance of up-to-date, engaging content. This means that filler and fluff should be avoided. Content should always offer users value. This is a great way to make an attractive site that users will love coming back to. Custom websites designs should always have unique, original, engaging content. Awesome graphics aren’t enough to keep the attention of potential clients and customers.

Creativity Within Reason

Creativity is so important for designing attractive websites. It is critical to remember that there is such a thing as too much creativity. Website designers with revolutionary design concepts should try to stick to a minimalist approach. This is so important for business and commercial websites. New business owners and entrepreneurs definitely want to have cutting edge, attractive, innovative websites, but they don’t want to scare away their potential customers. Creativity doesn’t have to be stifled, but it should be kept within reason. Sometimes, less is more.

How to Choose a Smart Website Design Company

Choosing a reputable web design company can seem like an impossible task. There are so many different companies and designers to choose from. People should always look at a company’s portfolio first. This is a great way to narrow down the field of potential options. Next, it is important to speak with a company before entering into a business relationship. Good communication is so critical for getting an attractive website built. A designer should be easy to get a hold of. It’s so important to have an open line of communication during the design process. Great website designers, understands how necessary it is to speak with a client on a regular basis. When choosing a website design company, one must remember that cheaper is not always better. An attractive website is an investment. The website is going to be the face of the business.

Ultimately, smart website design attracts attention. By utilizing various creative and strategic elements, a smart website design company can create powerfully attractive websites. First and foremost, websites absolutely must be visually attractive. Secondly, they have to be user friendly. Web designers should also know what to avoid. Ultimately, the use of smart engaging content is a great method for attracting users to a website. They will appreciate the valuable content. It is important to remember that creativity, when appropriately applied, can lead to a fantastic, visually appealing, attractive website. Finally, it is easy to choose a great web designer when all of these elements are taken into consideration.

Smart Website Designs Are a Click Away

A subsidiary of SEOTOPFUEL L.L.C. Family of Companies welcomes you to stop by and visit our site at www.smartwebsitedesigncompany.com or call us direct and begin the process of building a website that both you and clients will be happy they landed on your site. Call Now 800-WEB-9515.

Monday, April 8, 2013

Smart Website Content Management Optimization



Smart Website Content Management Optimization
It is said that content is king when it comes to website content. This is absolutely true. Content that is engaging, interesting as well as offering value, solutions or options to help visitors is vital when reaching out for new customers or attracting more visitors. A website that is continually adding new, fresh, high quality content shows visitors that your business is active, changing and thriving as well as getting the attention from those all important search engines.

So how does a business or organization get to the point of creating and publishing high quality content that engages readers and transforms them into buyers? It starts with quality creation of content; making sure there is a value proposition and call to action in the content, effective management of that content availability through various outlets including social media and mobile apps.

The Processes of Content Management
The object of the processes that effectively managing content is to collect, manage and publish information (or content) that will further the efforts, purpose or intentions of a company or organization. This information could be in the form of audio files, video files, text, or any other type of content. The ability to manage different versions of continually evolving content is one of the more critical aspects of effective content management. This is typically a collaborative process that involves content creators, editors, publishers, administrators and consumers.

The ability to create, maintain and apply a system of review standards is another important aspect of managing website content. Through consistent efforts of creators and editors, content is governed by a set of clearly defined review standards. These content standards must be continually maintained to ensure the health and long-term consistency of an organization's content knowledge base.

These review standards include creating and importing content along with the ability to keep track of and manage many different versions of content for an organization or website. This review process can take the form of a content management team or software specifically designed to automatically manage content.

Quality Content That Has Value Proposition
Optimized content has to include content that promises to deliver something. This strategy of value proposition is key element in keeping customers and visitors of your website engaged over the long term. It means you must have a system in place that is continually creating new website content and constantly reviews quality existing content.

Creators of quality content that promises something of value must explain why a customer should buy a product or service form your company or organization. Value proposition content may also be used to persuade partners, create an alliance or get people to come together for a certain purpose. This content may also be used influence customers or employees, internal departments or even suppliers.

Quality Content Better Than Quantity
The phrase "more is better" does not readily apply to smart website content. If content is king on the Internet, quality content is the crowning achievement. Think of all the millions of content bits that are out there on the web with thousands more articles, comments or blog posts being added every hour. Good content must hold some sort of answer, promise, solution or value to the reader in order to stand out in a sea of information. Determine what visitors want and then engage in creating top quality content that provides what they are looking for.

Typically, websites are filled with pages and pages of old, out-dated content that provide little useful information to consumers or visitors. Quality content not only gives customers what they seek, it has the ability to attract more new customers and visitors to a website. It enhances brand awareness, aids in product recognition and communicates the intended message of a company or organization. Smart website content is made up of quality, fresh information that delivers a clear message to clients, consumers and visitors.

The Importance of Social Media in Website Content
Content management optimization must include all areas of social media like Facebook, Twitter, Pinterest, YouTube, etc. Visitors that read your high quality content and get what they need from that website content are likely to share it with others within their online social circles. Those content referrals are a marketing goldmine so it makes sense that content should be optimized. Optimized content is going to spread even further and is more likely to help get your company or organization positioned at the number one spot on Google and other search engines like Bing and Yahoo!.

Include a Call to Action
Many organizations spend a great deal of money to make sure their website is an effective tool for brand awareness, making sales and finding more new customers. While a typical website may employ great design, an easy-to-use shopping cart or any number of fancy bells and whistles, most just don't have quality content that changes visitors from readers to engaged, buying customers.

Smart website content means content that includes a specific and clear call to action appearing at least one time on every page of a website. Fail to do this and your visitors will not know what you want them to do with this high quality, engaging content. Successful websites have content that subtly but clearly guides visitors through a website to the conversion funnel where they become buyers.

Content and Revenue
Managing content effectively for your website is just smart business. A team or software that effectively manages all types of content can help a company or organization meet sales targets, enhance employee performance, respond to quickly moving market trends or even position them to outperform competitors. If a company or organization can use the various aspects of managing content and content optimization to its fullest extent, the results can be very rewarding.

Today's companies and organizations need to be able to move quickly with ever-changing demands in the digital marketplace. Managing content and content optimization is the new approach to making the connection between content and the bottom line.

The answer is simple, visit the team of Smart Advertising Experts and get the answers today. Visit our site at www.SmartWebsiteAdvertisingCompany.com or call now for the engagement of smart website design services or smart website content management optimization by call 800-WEB-9515.